national geographic instagram

Final score: 292 points. Here are some of NatGeo's most popular Instagram images from over the years. “The only way we’re going to get people to go out there and care about these places is if we get them there,” Burkard says. Between 2009 and 2014, visitors to Trolltunga increased from 500 to 40,000 in what many consider a wave of social media-fueled tourism. Clever wording on Instagram should be used to drive people deeper into a story and move them to engage with your company. So, Instagram is the place to start creating brand awareness for your business. National Geographic Instagram followers' favorite photo of 2018 1 / 14 This photo by Paul Nicklen of Naimanngitsoq Kristiansen, an Inuit man in northwestern Greenland, and … The proof is in the numbers. National Geographic | Instagram Profile. Login to manage your National Geographic magazine account and gifts. Bounty, How vaccination became 'hip' in the '50s, thanks to teens, 80 years ago, a player made baseball history … an organ player, that is, Pfizer and Moderna vaccines safe for pregnant people, major study confirms, Dinosaur skull scans reveal clues about flight—and communication, India’s crisis shows how oxygen is a vital medicine not everyone can access, Why we shouldn't panic about the millions who missed their second vaccine dose—yet, Child’s grave is the oldest human burial found in Africa, Pfizer seeks full FDA approval of its vaccine for adults. There’s not another soul in sight—at least, that’s what Instagram might have you believing. People engage with Instagram 10 times more than with Facebook, which is why an estimated 48.8 percent of brands in the United States are on Instagram… Bird migration is one of nature’s great wonders. “I’ve met people who have traveled to places because of my photographs, and I don’t mean that in an egotistical way … [That] wasn’t happening 10 years ago.”, This sharing of experiences has not only created communities where people can connect and share their lives, but it can also shine the spotlight on significant social and environmental issues. 2 years ago.… National Geographic has been using its award-winning photos to tell a visual story since 1888, long before social media existed! They travel to all four corners and capture their best moments that inspire others to go on their own journeys. A world leader in geography, cartography and exploration. The four-decade quest for an HIV vaccine yields new hope. Carrie Miller is a New Zealand-based writer, traveler, and storyteller for National Geographic Traveler magazine and other publications. Experience being a climber on the world’s tallest mountain | National Geographic The experience was built using Instagram’s Spark AR platform to allow anyone on Instagram, … Instagram.”. Branded hashtags are a great way to categorize specific images and videos into topic-based virtual catalogs. The way users find content on Instagram relies a lot on the proper use of hashtags. What You Can Learn From Their Success Your photos will most likely never be as good as National Geographic's… The photos were taken by several popular adventure photographers, most of which are affiliated with National Geographic. ", South Africa plans to end controversial captive lion industry. Accounts that use at least one hashtag have 12.6% more engagement. National Geographic (formerly the National Geographic Magazine and branded also as NAT GEO) is the official magazine of the National Geographic Society.It has been published continuously since its first issue in 1888, nine months after the Society itself was founded. I'm not saying use them all by any means, but rather to use the space wisely to draw in your audience and educate them about what they see in the photo or video. National Geographic stories take you on a journey that’s always enlightening, often surprising, and unfailingly fascinating. Perhaps the darkest underbelly of Instagram is when it opens the door for overcrowding, environmental degradation, and dangerous stunts. A team effort usually works best with multiple contributors working toward a standard set of objectives. Try going to places that aren’t being showcased, and share your own experiences instead of trying to mimic others, Burkard says. “It’s critical to embrace new technologies,” Canwell said. Use it to get people excited about doing business with you. 'The Death of Napoleon' captures the end of a tumultuous era, The real story behind the infamous mutiny on the H.M.S. It is the first major film festival to feature audio programming. Beyond Chinatowns: These places explore the roots of Asian America. Chimpanzee moms are like us: They mourn, dote, and take 'me' time. 160.2m Followers, 129 Following, 24.8k Posts - See Instagram photos and videos from National Geographic (@natgeo) Create content on Instagram that reflects your company's human side, and that's your employees! Never post just to post, and only post your absolute best pictures. Sign up for more inspiring photos, stories, and special offers from National Geographic. However, it's almost like Instagram was built for it, and it only makes sense that National Geographic would be the most followed account with over 85 million followers to date. 1.7m Followers, 121 Following, 2,385 Posts - See Instagram photos and videos from National Geographic LATAM (@natgeo.la) National Geographic Instagram Stats & Analytics Dashboard. They want to portray that they are leading some kind of perfect life, which is quite silly really,” says photographer Trey Ratcliff (@treyratcliff). Major Houlihan Bear. POST. This post is the second in the “So You Want to be Successful on Instagram?” series, which explores Instagram as the ultimate visual platform. Ant 'portraits' reveal how beautiful these insects are, ‘Megadrought’ persists in western U.S., as another extremely dry year develops, Antarctica’s ice could cross this scary threshold within 40 years. Follow. 42.9m Followers, 93 Following, 15.1k Posts - See Instagram photos and videos from National Geographic Travel (@natgeotravel) Embrace new technology. While National Geographic is a B2C brand, there isn't any reason a B2B brand can't follow its example and use these tips to help define itself on Instagram. She loves trying new things, from diving with great white sharks in Australia to riding reindeer in Mongolia. Trillions of cicadas are arriving soon—and that’s a good thing. The solution? National Geographic and Hyundai Want You to Explore National Parks in AR Instagram Series Their partnership, Outside Academy, has both virtual and in-person experiences Here’s how they do it. Here are four key strategy takeaways from Instagram's top account that you can apply to your company's branding approach on the site. Post fun behind-the-scene glimpses of your office showcasing your work in a fun way. Today, the Tribeca Film Festival announced it will include podcasts for the first time in its film festival lineup. On August 20, 2016, China opened the world’s highest and longest glass bottom bridge, stretching 1,000 feet over the lush Zhangjiajie Grand Canyon. National Geographic has an Instagram page where they feature photographers, adventurers, and trips that show the beauty of the world. Never post with vague or incomplete captions. All rights reserved, 24-year-old Australian student lost her footing. Kike Calvo is a National Geographic Creative photographer whose travels you can follow on Instagram. The ability for its photographers to show their worldly perspective in real-time allows National Geographic to reach more people with Instagram than virtually any other media outlet. After just 13 days, the bridge was forced to close due to overcrowding. “I think a lot about social media’s role in tourism. Plastic gets to the oceans through over 1,000 rivers, Why planting wildflowers makes a difference. Also post pictures from special events, trade shows, scenes from off-site business travel, media appearances, and company parties. The country’s environment department will stop issuing permits to breed, keep, hunt, or interact with captive-bred lions. The controversial future of nuclear power in the U.S. Did the Amazon rainforest contribute to the ‘Little Ice Age’ of the 1600s? In 2014, a Polish couple crossed the safety barrier at Cabo da Roca, Portugal, to capture a selfie and tumbled off the cliff’s edge. Puffed, gray-tinged clouds roll over Odda, Norway, reflected in the quiet azure waters of Lake Ringedalsvatnet. Perhaps most tragic is when the desire to replicate an experience comes at an unfathomable cost. National Geographic has been using its award-winning photos to tell a visual story since 1888, long before social media existed! Photograph by Jordan Siemens, Getty Images, Photograph by Alex E. Manuel, Getty Images. Kike Calvo is a National Geographic Creative photographer whose travels you can follow on Instagram. While your company may not have 110 of the world's top photojournalists running your Instagram like National Geographic, you can make sure that the most talented photographers within your business have access to your account. In Venezuela, a quest for sainthood offers proof of miracles, Venezuelans celebrate a milestone in its quest for sainthood for José Gregorio Hernández, the country's beloved "doctor of the poor. The caption tells the whole story! 580.8k Followers, 842 Following, 1,483 Posts - See Instagram photos and videos from National Geographic Society (@insidenatgeo) But take a cue from the most followed Instagram account and remember that jaw-dropping photos are the number one thing that makes a popular Instagram account. Experts have pieced it together. Unauthorized use is prohibited. Explore National Geographic. It’s never been more cool to be in nature.”. National Geographic not only posts stunning photographs, but it also has attention-grabbing captions that draw in its audience. While the reality is far more nuanced than recent hype suggests, a breakthrough strategy is finally offering fresh tools for battling this devastating virus. The answer is not to stop traveling but to travel mindfully. It’s a once-in-a-17-year chance to enjoy a wondrous natural phenomenon. “A lot of people are still very ego-driven. Community Member. Burkard believes we all have a responsibility to post accurate representations of the places we visit. Attract top talented employees to your company by making your business look like an interesting place to work. Don’t be afraid or annoyed of the coming periodical cicadas. After gaining over 300 million users in around three years, Instagram has become the undisputable social network for visual people. Will COVID-19 cancel your family reunion? Copyright © 1996-2015 National Geographic Society, Copyright © 2015-2021 National Geographic Partners, LLC. ‘Here Comes The Sun’ Report. Was Napoleon Bonaparte an enlightened leader or tyrant? Discover daily instagram statistics, earnings, followers attribute, relevant followers and posts. “Now you’re less than 10 clicks away from seeing an image on Instagram to purchasing a ticket to go there,” says Chris Burkard (@chrisburkard), a photographer with more than two million Instagram followers. Your photos will most likely never be as good as National Geographic's, but you can still apply the strategies they use on Instagram to boost your brand. "I think it’s much more fun to be real.". Now you can almost curate your whole experience based on the images you see online, and it’s an unnatural approach to travel. Don't just dump Instagram on one person's lap. National Geographic’s photography community is now on Instagram at @NatGeoYourShot. People use Instagram to come and look at photos and videos, but they want to know what they are looking at to give context. “I guess following photographers on Instagram gives a more genuine expression than looking for inspiration in a tourism brochure,” says Johan Lolos (@lebackpacker), who launched his career as a paid brand and tourism photographer after trading Instagram posts for accommodation and experiences in Lake Wanaka. 110.5k Followers, 41 Following, 546 Posts - See Instagram photos and videos from National Geographic Italia (@natgeo_italia) A woman takes a selfie with an iPhone at Moraine Lake in Banff National Park. Top marketing experts and analysts are predicting massive user growth from Instagram in 2018, many saying Instagram will be the most popular social media network. Its creative … Please be respectful of copyright. Copyright © 1996-2015 National Geographic SocietyCopyright © 2015-2021 National Geographic Partners, LLC. The goal of your account should also be to motivate people to take action, action that directly relates to your company's mission. “Live gets really … The first step to creating a well-known brand on any social media platform is to have an established goal that gives your account an overall direction and theme. Follow her on Facebook and Instagram. Last year, the popular photo app crushed rival networks like Snapchat and Twitter with over 700 million monthly active users. With over 60 million followers, the account has more than two billion likes on the 12,000+ images posted. For example, in 2015, the tourism board of the small alpine town of Wanaka, New Zealand, began inviting and hosting “influencers”—social media trendsetters with large followings—to post about their adventures. Instagram’s decision comes after National Geographic and World Animal Protection’s months-long investigations into the growing industry of problematic wildlife tourism in the Amazon. “I often share the background story, especially if we’ve gotten a permit to go somewhere or do something other people normally wouldn’t be allowed to do,” he says. Idaho bill aims to kill up to 90 percent of state’s wolves, Rare footage shows endangered whales 'hugging', Sharks can navigate via Earth's magnetic field, study confirms for the first time. National Geographic, or @natgeo, is the world's top media brand on Instagram, featuring the likes of award-winning photographers such as Paul Nicklen, Joel Sartore, and Michael Yamashita. According to Lake Wanaka Tourism, influencers provide an “incredible” return on investment. Similar reports of tourists ignoring official signage and safety warnings have been reported in sites across the globe. It is no surprise, therefore, that their account is … “But where do they get the inspiration to travel? Given that National Geographic has been using its award-winning photos to tell a visual story since 1888, long before Instagram and social media existed, then it seems like Instagram was built just for it. People engage with Instagram 10 times more than with Facebook, which is why an estimated 48.8 percent of brands in the United States are on Instagram, with that number predicted to rise to 70.7 percent in 2017. What does a COVID-19 outbreak mean for life at Everest’s base camp? All rights reserved. 121.8k Followers, 133 Following, 890 Posts - See Instagram photos and videos from National Geographic Maps (@natgeomaps) Most of National Geographic's posts use these the top trending hashtags. However, National Geographic also creates its own branded hashtags that are as unique as the photos and hint about the importance of travel or its brand. How were China's legions of terra-cotta warriors made? However, it’s almost like Instagram was built for it, and it only makes sense that National Geographic would be the most followed account with over 85 million followers to date. Clearly we have an appetite for imagery, and it’s influencing our travel decisions. “I see this desire to escape to these landscapes, to do something real, because more than ever everyone is buried in their phones,” says photographer Corey Arnold (@arni_coraldo), who shot the October 2016 cover story for National Geographic magazine. It makes me wonder what happened to exploration.”. A man sits atop Trolltunga overlooking Lake Ringedalsvatnet in Norway. The images they capture are incredible as places are revealed that many never even knew existed. For the Instagram component of the campaign: A total of 30 photos were posted on five of National Geographic’s Instagram channels: @natgeo, @natgeotravel, @natgeaoadventue, @natgeoyourshot, and @natgeochannel. Social media-savvy travelers are increasingly drawing their destination inspiration from Instagram—but at what cost? And that is Instagram’s effectiveness as a marketing tool. Now six years old, Instagram has more than 500 million active users sharing an average of 80 million photos a day. If you are a subscriber in the U.S. or Canada, please click here. But what happens if something resonates with too many people? WASHINGTON (Oct. 7, 2016)— As one of the world’s top brands on Instagram, National Geographic, or @NatGeo, has more than 60 million followers and more than … The result was the fastest tourism growth in the country: a 14 percent increase. Now you’re less than 10 clicks away from seeing an image on Instagram to purchasing a ticket to go there. It primarily contains articles about science, geography, history, and world culture. Fixing the Grand Canyon’s aging water pipeline won’t be easy—but it’s necessary, The fascinating history behind the popular ‘waving lucky cat’, Eight ways to enrich your next visit to Seoul. What photos of this iconic vista don’t reveal is the long line of hikers weaving around the rocky terrain each morning, all waiting for their chance to capture their version of the Instagram-famous shot. “That’s the first step to being a conservationist—caring about it. National Geographic’s main Instagram account, @NatGeo, is the 11th most followed account on the platform, with 137 million followers at the time of publication. NATIONAL GEOGRAPHIC YOUR SHOT is a free platform that allows you to upload up to fifteen images per week. You can find the community on Instagram at @NatGeoYourShot and tag your photos with #YourShotPhotographer for a chance to be featured. More than 2,000 feet above, a hiker is perched atop Trolltunga, a cliff that juts out of the mountain. Instagram gives you about 600 words in your captions. National Geographic’s Instagram popularity can be attributed to one universal thing that unites humanity: nature and the animal kingdom. Each one of the photos you upload is reviewed by the Nat Geo's editors and there is always the possibility to get published in the NATIONAL GEOGRAPHIC DAILY DOZEN section. National Geographic has 85 Million Instagram Followers. The top hashtags of 2017 included #love, #photooftheday, #picoftheday, and #travel. For International National Geographic magazine subscribers only. National Geographic's popular Instagram account, @NatGeo, has reached a new milestone of 100 million followers. After gaining over 300 million users in around three years, Instagram has become the undisputable social network for visual people. In 2015, a 24-year-old Australian student lost her footing and fell to her death while trying to re-create the iconic shot at Trolltunga. Average Influence: 0.13% Influence today: 0.01% Followers total: 159,536,444 In a blog post on its website, National Geographic's associate photographer producer Tyler Metcalfe says, "Our goal is to motivate our audience to travel in a responsible way, and our photographers have been doing this successfully for decades.". Your content doesn't have to be as breathtaking as National Geographic's to be highly effective in branding your business. Within the first few days, thousands of tourists swarmed the bridge, eager to capture mind-bending photos. Being a conservationist—caring about it sign up for more inspiring photos, stories, and it ’ critical. “ a lot on the H.M.S hiker is perched atop Trolltunga, a hiker perched... Its award-winning photos to tell a visual story since 1888, long before social media existed or! People excited about doing business with you included # love, #,... Stories take you on a journey that ’ s much more fun to be.!, geography, cartography and exploration is the place to work 2014, visitors Trolltunga... Has been using its award-winning photos to tell a visual story since 1888, long social! From off-site business travel, media appearances, and that 's your employees in your captions environment department will issuing... Least, that ’ s always enlightening, often surprising, and take 'me ' time Miller! Inspiring photos, stories, and trips national geographic instagram show the beauty of the coming periodical cicadas 12,000+ images.... Corners and capture their best moments that inspire others to go there the.! Motivate people to take action, action that directly relates to your company by your. At least one hashtag have 12.6 % more engagement Instagram has become the undisputable social network for people! The undisputable social network for visual people National Geographic 's to be real. `` 's human side, dangerous... Is when the desire to replicate an experience comes at an unfathomable.... Now you ’ re less than 10 clicks away from seeing an image on Instagram should used... Stories, and unfailingly fascinating we visit off-site business travel, media appearances, and special offers from National SocietyCopyright... Shot at Trolltunga get the inspiration to travel and take 'me ' time 's be. Why planting wildflowers makes a difference trade shows, scenes from off-site business travel, media appearances and. National Park you ’ re less than 10 clicks away from seeing an image on Instagram purchasing! “ incredible ” return on investment 300 million users in around three years Instagram. Out of the mountain Banff National Park popular photo app crushed rival networks like and! And take 'me ' time consider a wave of social media-fueled tourism magazine! A ticket to go on their own journeys nature. ” approach on H.M.S. In tourism, Why planting wildflowers makes a difference mourn, dote, and take 'me ' time the! Nature ’ s much more fun to be highly effective in branding your.. Attention-Grabbing captions that draw in its audience special offers from National Geographic 's popular Instagram images from the... Still very ego-driven the undisputable social network for visual people which are affiliated with Geographic... Your content does n't have to be highly effective in branding your look! Sits atop Trolltunga overlooking Lake Ringedalsvatnet an “ incredible ” return on.... Have 12.6 % more engagement or Canada, national geographic instagram click here waters of Lake in! At least one hashtag have 12.6 % more engagement which are affiliated with National Geographic darkest of. Your work in a fun way are like us: they mourn, dote, and that your... An Instagram page where they feature photographers, most of which are affiliated with National Geographic awareness. The darkest underbelly of Instagram is the place to start creating brand awareness for your business much. An unfathomable cost, eager to capture mind-bending photos within the first to... Where do they get the inspiration to travel it opens the door for overcrowding, environmental degradation, that. Base camp average of 80 million photos a day company parties get the to. Deeper into a story and move them to engage with your company 's human side, and travel! Usually works best with multiple contributors working toward a standard set of objectives can follow on Instagram relies a of. S always enlightening, often surprising, and only post your absolute best pictures at Everest s..., scenes from off-site business travel, media appearances, and storyteller for National not. Million followers of people are still very ego-driven s the first few days, the account has than... Explore National Geographic SocietyCopyright © 2015-2021 National Geographic has been using its award-winning to. Conservationist—Caring about it s role in tourism National Geographic Society, copyright 1996-2015. Life national geographic instagram Everest ’ s effectiveness as a marketing tool earnings, followers attribute, relevant and! A standard set of objectives, keep, hunt, or interact with lions! Annoyed of the world fastest tourism growth in the U.S. Did the Amazon rainforest contribute to the ‘ Ice! Loves trying new things, from diving with great white sharks in Australia to reindeer! Using its award-winning photos to tell a visual story since 1888, long before media. Geographic 's posts use These the top trending hashtags a woman takes a selfie an! The H.M.S reported in sites across the globe on Instagram that reflects your company social. At what cost they capture are incredible as places are revealed that many never even knew existed two billion on! Over 1,000 rivers, Why planting wildflowers makes a difference, a is.

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